FOR IMMEDIATE RELEASE
February 23, 2020
Newfangled Confections Acquires The Best Chocolate in Town
INDIANAPOLIS, IN – Newfangled Confections has acquired The Best Chocolate in Town, Inc. Best Chocolate founder Elizabeth Garber, who began the company 21 years ago in Edinburgh, Indiana, will serve in a supportive role as part of the transition team.
“There is no one better suited to carry on the name,” said Garber. “Carrie and I share the same values, and the same passion for chocolates and confections. I was fortunate enough to have Carrie as an intern 12 years ago while she was studying culinary arts, and have since watched her grow an incredibly successful company.”
Abbott began Newfangled Confections in 2012, and made a name for herself with her signature candy Frittle, which shares qualities of both peanut butter fudge and brittle. The company quickly grew into an award-winning, nationally-distributed brand. With the acquisition of The Best Chocolate in Town, Abbott sees continuing relationships with The Best Chocolate team members, partners, suppliers, clients, as well as taking the products into new channels as a pivotal moment in Newfangled’s history.
“I have a deep respect for what Elizabeth has built, and it is a real honor to carry that torch,” said Abbott. “It's a wonderful opportunity to expand our line and offer new products to our existing customers, as well as those who discover us through the acquisition.”
The Best Chocolate in Town's retail space at 880 Massachusetts Avenue closed February 23, 2020. To learn more about Newfangled Confections, visit newfangledconfections.com.
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For more information, please call Carrie Abbott at 317-418-3716 or email her at carrie.abbott@newfangledconfections.com; or call Elizabeth Garber at 317-850-5313 or email her at trufflebiz@aol.com.